Monday, December 14, 2009

Box Office Monday


So Tim and I drastically overestimated the weekend box office. While we were both correct in calling "The Princess and the Frog" the No. 1 movie of the week, it made $25 million, which was a lot less than we had predicted.

Though it is a strong opening by normal standards, animated Disney films traditionally have much better openings. This film ranks right up there with all the Disney classics, so this lackluster opening can only be blamed on the massive storm that hit large parts of the country.

"The Blind Side" continued its impressive run with a $15 million second place and only a 22 percent drop off in its fourth week. As we get further into award season it will be interesting to see if the buzz translates into nominations for Sandra Bullock.

"Invictus" was third with $9 million and "New Moon" and "A Christmas Carol" rounded out the top five.

In the next few weeks a lot of big name movies are opening so it will be interesting to see how the box office shapes up as it competes with the distraction of the holidays.

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