Wednesday, April 22, 2009

How to fix NBC part 3

I understand that NBC with all its problems was reluctant to let Jay Leno go. However, they made a serious mistake when they decided to keep Jay around and give him the 10 p.m. time slot.

First of all, it limits the number of hours available for primetime programming. Secondly, it draws the focus away from Conan O'Brien, who was finally about to get his shot at the big chair. Finally, it forces Leno to compete with legitimate ratings juggernauts like the "CSI" franchise and cable hits "Burn Notice" and "South Park."

Leno has never really been known for producing a quality comedy program, so without the prestige and name recognition that comes with being the host of "The Tonight Show," his chances of success seem shaky.

They could have decided to use the time and money spent developing another talk show on improving and restructuring their primetime operations.

This is a risky gamble for NBC and in the long run I feel it may prove to be a costly and unsuccessful one.

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